What Happens To My Shipping Container When My Pop Event Is Over?
January 9, 2014
After a successful experiential marketing tour with a pop up shipping container, the question is always, “What’s next?” Do you embark on an extended tour, or take time off to re-evaluate your strategy for a new campaign? And what do you do with your shipping container in the interim? You’ve invested time and resources customizing a top-notch shipping container experience for your marketing campaign. Now, what else can you do with it?
Shipping containers are incredibly versatile and can be reused once your tour is over. Here are a few creative ways for repurposing your container:
“Upfit” For Next Year.
Your container is fully customizable– even after you’ve used it for a specific purpose. Whether you want to touch it up, or completely reinvent your campaign, we can help get it ready for its next endeavor. After all, repurposing containers is at the core of what we do.
Store It At Boxman Studios.
If you’re not going back on tour or need some time to think about new uses or campaign strategies, we’ll store your container at our Charlotte facility until it’s ready for service.
In some cases, Boxman Studios can buy back your container. We evaluate purchases on a case-by-case basis, and if we have room in our fleet for a container, we may be your customer.
Want to see a Boxman Studios Shipping Container Pop Up Event? Explore over 30 galleries of Boxman Studios project photos on our Work Page. Check It Out!
Use it to supplement your business facilities.
You can use your container as a break room, library, training room, conference room, or fun getaway for office celebrations. At Boxman Studios, we utilize shipping containers as outdoor lounges, so that we can escape the office and enjoy the fresh air.
Share It With The Community.
A lot of companies are looking for ways to contribute to their communities, and your container offers the perfect opportunity. Why not take your pop up environment to a children’s hospital for the weekend, or to a charity 5K? You have an asset that is so unique that it is virtually guaranteed to be a big draw.Recently, we were honored to participate in the Pitchin’ for Wishes Cornhole Tournament in Charlotte’s Freedom Park (the largest Cornhole Tournament in the world, according to the Guinness Book of World Records) to benefit the Make-a-Wish Foundation. We used the container as a lounge and bar where people could come in, relax, and check the scores. We had college football on the big screen, cold beer behind the bar, and comfortable seats for people to take a break from the festivities. It was a great way to connect with the community. You can do something similar – or something completely different – to benefit a cause that your business champions.
What’s next? The possibilities are as endless for your shipping container now as they were when we started the design and build process. Creativity is a vital ingredient of shipping container concepts, which will serve you just as well when your tour ends.