Marketing & Advertising Category Archive

9 Experiential Activation Examples We Love

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Warner Brothers Blade Runner 2049 Experience About the Agency: Giant Spoon  Giant Spoon is an agency that was built to create culture, to find ways for brands to integrate seamlessly into the swirl of experiences that surround us. About the Activation: Years after Blade Runner’s first debut, Giant Spoon was tasked with creating an immersive […]

The 9 Hottest Shipping Container Business Ideas for 2019

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Mobile Restaurant Shipping containers give restaurants something they never had before, a building they can move. Typically, when someone wants to start a new restaurant or change locations, the owner would need to find a new location to either lease or buy the new space. Then, they invest thousands in renovating the space and customizing […]

Did Facebook Just Save Virtual Reality?

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If you haven’t noticed it yet, you will soon. Facebook has just released 3D image capabilities to all users. The feature adds a layer of depth to photos as you scroll through your newsfeed. The company has proposed 3D photos as a new way to share your memories with a fun, lifelike dimension. In essence, the photos change perspective in response to your movements, […]

What keeps Experiential Marketers up at night?

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Experiential Marketing is a labor of love. There’s nothing like the feeling that you have pieced together an amazing experiential event that impacts event attendees and allows your client to collect data to realize a return on their investment. But experiential marketing isn’t easy. In fact, it’s really really hard and the people who show […]

How to Plan a Shipping Container Pop-Up

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Let’s start with the basics: What is a pop-up?   Pop-ups may be the most versatile and approachable means for retail businesses to test their ideas and grow their following. To the world, pop-ups mean one thing: temporary. How that limited-time opportunity takes shape is a little more flexible. Some pop-up shops happen in vacant […]

Behind Boxman Studios’ Brand

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Matched only by the innovative designs and iconic structures we produce, Boxman Studios’ logo is the heart of our brand. It is responsible for accurately conveying who we are, our mission, and our value to clients. It communicates how our process and products differ from our competitors and it supports our brand with visually distinct characteristics. […]

Food Brands Need Experiential Sampling. Here’s Why:

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This post was originally published on 12/13/2016. Due to its popularity, it was updated with new information on 6/20/2018. Food brands all face the same challenge. Without sampling, it’s nearly impossible to convince someone to become a reoccurring customer. When asked by Sampling Advisors, “What would induce you to try a new product or brand?”, […]

Watch us Build a Shipping Container Tower

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Tribridge Residential is grabbing up space in the Charlotte Market. But they aren’t just packing in multifamily housing. They’re working hard to ensure that each new development fosters community, adds value to the area, and reflects the unique aesthetic of each neighborhood. One of their four recently acquired properties sits at the heart of Charlotte’s […]

Should you Buy Or Rent A Shipping Container For your Pop Up Shop?

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This post was originally published on 12/9/2013. Due to its popularity, it was updated with new information on 7/11/2018. Pops up shops are temporary retail stores.  They have the unique ability to invigorate the energy around a brand, a product, a retail destination, or a special date. When they’re managed well, and designed for the […]

3 Ways Shipping Container Displays Can Make Trade Shows Easy

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This post was originally published on 6/11/2013. Due to its popularity, it was updated with new information on 6/20/2018.   Trade shows and easy: two words that planners don’t often put together. Trade show participation is a challenge, combining the pressure of a complex, time-sensitive logistical operation with the unique opportunity for one-on-one branded customer […]