A High Point for Shipping Containers
July 30, 2013
On Saturday the City of High Point NC hosted a USA Cycling Professional Criterium Championship race on a closed course downtown. The center on the figure-8 course was under Mendenhall Station, which is a major transportation hub for the High Point Furniture Market.
The City Project, The High Point Convention and Visitors Bureau, and The High Point Community Foundation together leased from Boxman Studios a hospitality suite for the criterium event.
City leaders are actively promoting modified shipping containers like Boxman’s suite as part of a strategy to create attractions to bring nearby residents and visitors into the center city, build some vibrancy, and foster further economic development in the area.
“Hosting the Criterium National Championships was fabulous opportunity for High Point, and the event dovetailed nicely with the Ignite High Point campaign to revitalize our downtown. One of the recommendations from the Ignite campaign was to use sea cans as a quick and effective way to bring retail and commerce downtown.” said Wendy Fuscoe, Executive Director of The City Project, Inc. “By bringing up a very well appointed Boxman Studios suite, we could show people how cool they look and how they can be used in the downtown area. I think we were able to convince many skeptics that they really CAN be fun and inviting!’
Many people visited our mobile suite during the event, and for most this was their first experience with a heavily modified shipping container, or “sea-can” as High Point’s urban design consultant Andres Duany of DPZ often refers to them.
We had a blast at the weekend event, and look forward to helping the city realize its goals of revitalizing its downtown. We’ll keep you posted here on how that progresses. In the meantime please contact us with any questions.