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5 Ways to Use Shipping Containers for Food Service

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Shipping container kitchens are right on trend this year. That means a couple things: more people are interested in opening their first container restaurant, and many of those people will be shocked when they find out the level of thought required for the design. The first step to ensure that you’re making the most out […]

Retail Returns with Third Placemaking

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Starting with the obvious: the revolution of ecommerce and digital shopping has changed the way retailers must operate to survive. At Charlotte’s annual ICSC, panelists and attendees raved about the importance of speed, technology integrations, and reducing friction in their buying process. (Friction meaning anything that may get in the way of a customer completing […]

Brand Storytelling through Experiential Marketing

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Think about a time you had more fun than you expected. What made it special? Do you remember your bar tab? Do you remember the name of a new person? What about the color of the walls or the band that was playing? Chances are you remember some of these things, perhaps all; perhaps none. […]

Friction Management is the Future of Retail

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This is a very exciting time for retail marketers. It’s true, the industry is seeing some challenges, and some of the largest brand’s leadership are saying that the retail bubble has burst. I assure you, that is not true. For many brands, it may feel like the next Great Depression for retail. But why? People […]

6 Unique ways to Use Boxman Studio’s 20’ Suite

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Spread your Message, Before they Enter the Tradeshow or Expo Hyundai at SEMA When you attend the largest tradeshows in the world, it can be difficult to stand out. To make a splash, Hyundai tooted their horn for guests, outside of the Las Vegas Convention Center. This achieved two goals. First, Hyundai was able to […]

Rebranding The C-Store

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For decades, convenience stores have been the champions of their own demise. Known for walls stocked with smokes, sodas kept cold behind frosty glass doors, and pre-packaged snacks, C-stores needed some help. Good for emergencies and not much else, the no-frills retail environments were OKAY for a quick stop while pumping gas. But, in this […]

Innovating for Wait Times

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True innovation happens when opportunity is met with creativity. And retail is missing an opportunity. Think about any time you’ve been to a store in the last six months. What was the best part? What was the worst? Unless there was some magnificent mess-up on the part of the store, chances are the worst part […]

Leveraging your Container Restaurant’s Small Footprint

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In the restaurant biz, location is a big factor. So, what happens when your perfect location is too small or too expensive to fit a full-size restaurant? Do you sacrifice a prime plot with tons of foot traffic for a larger space and less turnover? Common language in the industry would suggest that small is […]

Experiential Marketers Need Good Vendors

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Boxman Studios acts like a partner. We’re dedicated to guiding you through your build, helping you make informed decisions, and making sure you get the value out of your container space. The partnership mentality makes us a great vendor, and it means we know what to look for when searching for our own vendors. Here […]

The Art of Retail Experience and Engagement

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When you think about cultivating more sales and more loyal customers for your retail business, what comes to mind? Do you think about building an audience through social media? Do you think about increasing sales and special deals? Do you think about loyalty programs and point systems? These interactions add up to customer engagement, but […]