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The Business Case for Containers in Temporary Retail

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Retail is undergoing a transformation. Containers offer unprecedented value in the industry! Speed to Market Fast is our comfort zone. Permanent, stick-built construction can’t even touch our times. Their pace is no surprise when you consider the time wasted for change orders, weather, theft, and sluggish workplace. But even in the event world, where quick […]

Shipping Containers at CLT Race for the Cure

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Next week, Boxman Studios will partner with Print Path, Hunter Towing, and Clif Bar to benefit the Susan G. Komen Race for the Cure to be held October 7, 2017.   For the first time, Race for the Cure will be held in uptown Charlotte, winding through closed streets and past our city’s historic monuments and art installations. Located at the corner […]

Are You Really a “Pop-Up” Kind of Brand?

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Pop-up shops are going to be flooding our streets, malls, and recently vacated retail spaces in the next few weeks. Small boutiques and online establishments are traditionally the proprietors of these mobile vendor booths. This year, however, larger brands with bigger goals are taking notice. But there’s one problem. What does your mind conjure up […]

Apple Bets on Third Placemaking

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During Apple’s annual iPhone launch event this week, in addition to stunning promo videos and an introduction to their brand-new headquarters, the company also announced their intention to overhaul their retail design and rename hundreds of stores “Town Squares.” “We don’t call them stores anymore, we call them town squares,” said Angela Ahrendts, Apple’s senior […]

5 Core Values at the Heart of our Innovative Process

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The Boxman Studios Core Values are the yardstick for everything we do. We hire and fire based on them. We paint our walls based on them. We make our decisions with these values in mind, because this is who we are, as employees and as people. At Boxman Studios we are… Passionate, Dedicated, Hungry for […]

What Should You Know About Third Placemaking?

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This story begins like any other, with an evil machine that has gained consciousness and seeks to destroy humanity as we know it. Only the machine isn’t a big, scary, Arnold-shaped android, but rather an algorithm that changes the way we make purchases. This tech isn’t inherently evil or dangerous, but it does give people […]

Bodega: Intentional Design

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Innovation isn’t about a single life-changing idea. Sometimes it’s more about piecing together the parts of your craft or business that work well, in a totally new and different way. As our New Product Development team continues to develop the Kinetic Series, we rely on intentional design to make these structures the most useful, beautiful, […]

How to Apply Experiential Learning in Event Marketing

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If you want to create compelling events that develop authentic connections between your audience and your brand, you may want to consider experiential learning techniques. Exploring how people learn about your brand, and the role you play in that process is the first step in generating a global experiential marketing campaign. Experiential learning techniques divide […]

What the Smell?

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Experiential marketing is a funny beast. You spend countless hours planning how you want the event to look and feel. Your agency has worked tirelessly (sometimes with a host of other agency partners piled on top) to develop a well-rounded immersion experience. Did you think your job was finished? It’s not. Experts are calling for […]

Quick Tips for your Temporary Kitchen

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If you’re planning a renovation project for your food service concept, listen up! You’re concerned about shutting down for too long. You’re worried about laying your employees off or missing potential revenue. When you can’t or won’t temporarily shut down your business, a temporary kitchen is imperative. Below are some best practices for starting your […]